The improvement of technology and the transformation of ideas are driving the development of digital printing in China. After many years of promotion and exploration, digital printing has gained more attention and recognition in China. It has not only been applied in commercial fields such as finance, telecommunications, insurance, packaging and printing, and commercial printing, but also has many organizations. We are also actively using digital printing for actual production services. As an important part of the logistical services of government agencies, the document printing and printing center is an extension of the government affairs of government agencies. Its printed products are mostly conference documents, data compilations, and status briefings. Confidential data printing, etc. However, due to the special nature of its service objects, it has long been in the eyes of people, it has a mysterious veil, let alone its choice and application of printing methods. In order to further understand what kind of role digital printing plays in the printing and printing of institutions, how does the printing and printing center of an organization promote the development of digital printing in China? Let's take a look at the Printing and Printing Center of the State-owned Assets Supervision and Administration Commission of the State Council. Hereinafter referred to as “SASAC Wen Yin Centerâ€) Mr. Zhou Min is how to treat these issues.
Why did SASAC's Wenyin Center introduce digital printing?
Digital printing is a new technology. It is mainly applied to short-lived jobs in the field of document printing. Now, with the change of government functions, the disclosure of government information has gradually become public, and some documents without secrets can be publicly released on the Internet, thus reducing the printing volume of government documents. In addition, some documents have fewer sending units and are published in a small area. The amount of print is also relatively small. At present, about 50 copies of documents required by the SASAC account for about one-third of our total number of prints. As a public institution of government agencies, we fully serve the agencies and meet the requirements of the agencies. For ultra-short version of such 50 or less jobs, the use of traditional offset printing, accounting for the high price and low efficiency. However, if digital printing is used, not only is there an advantage in cost, but it also improves work efficiency and saves time. Therefore, we have also introduced digital printing equipment while using traditional offset printing equipment.
What is the difference between "comfortable" and "disagreement?"
Although it directly belongs to the government agencies, our copy and printing center is an independent accounting department. It is responsible for its own profit and loss. It is a settlement system and must be managed well. Management is, in a sense, cost control, reducing costs, saving expenses, and maximizing profits.
The single-sheet production cost of digital printing products is basically a horizontal line, and the cost and quantity of the entire batch of live jobs are almost proportional to each other; while the production cost and quantity of single-sheet production of traditional printed products are basically inversely proportional. Considering the single leaflet cost of digital prints and traditional prints, it will appear at a certain point (the number of prints) that is basically the same phenomenon. This point is what we call the demarcation point, that is, within this dividing point, digital printing is used. Economics; beyond this point, there are advantages to using traditional printing. The environment is different, this point is not the same. For example, in the United States, this point is 1000, and in China this point we think is 50. This is because: In the United States, these equipment and consumables belong to local production, and per capita income is high. Of course, the price of the product is relatively low. For a developing country like us, equipment and technology need to be introduced, and consumables are imported. , This virtually affects the investment costs and operating costs; In addition, the digital printing equipment used by the agencies is a light-weight equipment, the technical content is relatively high, but the short life, high depreciation. Combining with the national conditions of our country, I think our units are below 50 for offset printing, and digital printing has advantages.
How to use digital printing without causing equipment idle?
To spend money on equipment, one must first consider the problem of high utilization. I have mentioned just now that, according to China's situation, digital printing has certain advantages in printing less than 50 copies, and our copy-printing center has more than 30% of its jobs in less than 50 copies. To be sure, these jobs are all processed using digital printing. Therefore, the utilization rate of digital printing equipment in our center is relatively good.
In addition, there are also some urgent or urgent jobs. The processing of these jobs cannot only consider economic benefits. It is necessary to consider the degree of urgency of the printing of offices by agencies, and the relatively simple process of digital printing is relatively fast. To use digital printing. For example, the internal document we printed every day ("Daily Daily News") has more than 200 copies, but it must be printed before work on a daily basis and delivered to the head of the unit. For this job, we can not only consider the cost, but also consider the time, consider the speed of service. During the period, starting from its own characteristics, we also used digital printing to process other special jobs such as printing on demand. For example, our internal regulatory documents can be printed on demand; for example, at a specific moment, relevant people need documents for a specific period of time (such as the “daily newspaper†of the year), which is achieved through digital printing, and The time required is very short. This not only can process these short-page on-demand publishing jobs with multiple page numbers and fewer books, but also improve the efficiency of the work and improve the social benefits. It is well received by the authorities.
With the analysis of the current situation, what are the prospects for the application of digital printing in the printing and printing center of the government, and which cultural printing centers will accept digital printing?
If you look to the future, I think that digital printing will certainly have a big impact on traditional printing.
At present, the higher cost of use has, to a certain extent, limited the development of digital printing equipment in China. With the development of our country’s economy, localized production of digital printing equipment and consumables will occur, and the natural cost will drop. The number of institutions for printing digital printing will increase. In addition, the efficiency of digital printing is high and meets the requirement of "short, flat, and fast". In addition, digital printing has changed our printing model, and a new model of “printing in the computer room†has emerged. This not only reduces office space, but also reduces labor expenses and costs. If new organizations choose printing methods, Because of the plant and people. Consider the use of digital printing. Finally, the change of ideas will further promote the application of digital printing in the organization's printing unit.
For which printing and copying centers will choose digital printing, we must analyze the following two aspects. On the one hand, it is an institution. If it is contracted, it is more likely that digital printing will be selected because digital printing is low in labor intensity and clean and convenient. If it is self-operated, independent accounting, it is necessary to consider the economy. After careful analysis, it is decided whether to use it. . On the other hand, the concept is that offset printing is the production method of the workshop, and digital printing is the working method of the office. The concept is not the same. It depends on whether they think with the thinking of market economy or with the thinking of the office.
What is the development of digital printing in China?
Digital printing has changed its traditional printing methods with its high technology, and it has a tendency to occupy the short live market. Digital printing has improved the service capacity of our printing center and also improved the efficiency and quality of government services. However, at present, it cannot fully replace small offset printing. Small offset printing in government agencies will also have its vitality. We must be clear about this situation. In production, we must analyze from the actual situation which printing method is most suitable. In other words, from a comprehensive comparison of economic and social benefits, choose appropriate production methods, and provide high quality and efficient services for the organization to meet the requirements of government agencies.
Author: Sun Hui now Source: "International Printing" magazine 2005.9
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