From June 29 to July 2, 2017, the 12th Asian Outdoor Products Exhibition was held in Nanjing International Expo Center. The Han Dao brand brought its entire line of products to attend the event, and even more exclusive derivative products of official knives in the movie “Army of the Army†exploded.
In the four days since its launch, Handao's booth has attracted a lot of attention thanks to its wealth of products, the theme of "building the great cause of the army," and model shows.
At the booth location, Han Dao displayed a clear and distinctive theme: the theme exhibition wall of the “Founding of the Army†derivative product, and the spokesperson Zhu Weiqiang's theme display wall were clear and intuitive. The product display also adopts a brand-new display method. All the products are placed in the display cabinets that configure the lighting. The display is more layered and intuitive. Give the audience a full display of the product while also giving dealers a more efficient way of displaying.
As in previous exhibitions, Han Dao brand exhibitors can't help the model. This time, Han Dao Queen model “Xiao Lei†was invited to the scene to once again let everyone see the perfect combination of just and soft. At the booth, many audience members took photos with them.
New product series, new EDC debut
EDC series products are the main products of the Handao brand's main shopping malls in recent years. They are also the result of the efforts of the Handao brand to actively respond to society and users' demands for products.
24 EDC accessories, ranging from gadgets for everyday life to survival activities in the field; portable entertainment toys for daily use, and emergency gadgets for outdoor travel.
The theme of the film "The Founding of the Army" shined to commemorate the 90th anniversary of the founding of the army. The official tool exclusive license derived new products the most eyeball
As the 90th Anniversary of the founding of the Chinese Army approached, the Han Dao brand teamed up with the movie “Building a Grand Army†to create the most IP-derived products in the new era. Red Army swords, the 90th anniversary of the founding of the Damascus Army Knife and other commemorative products won the audience’s attention at the scene and became an exhibition. Great highlights.
"The Founding of a Grand Army" is one of the "three parts of the founding of the People's Republic of China" and is the 90th anniversary of the construction of the army. The commemorative product was authorized by the official film of the film and was built by the Handao brand. The prototype of the product originated from the prototype blade of the Red Army. So we are in the Han. Dao’s newly launched commemorative cutting tool products can find the prototype of the big knife. For example, the Damascus Army Knife main knife for the 90th anniversary of the founding of the Army was built with the same scale as the Red Army Blade.
Han Dao - Damascus Army Knife, 90th Anniversary
The Red Army's sword symbolizes the military spirit, which embodies the brave spirit of the Chinese soldiers' death and their unyielding belief in defending against the enemy. It is the strong spiritual backing of the Chinese people and represents the victory of the light.
Mini Red Army Broadsword
Don't forget to initiate a new classic continuation
As the brand of Han Dao, which has continued to strengthen its brand attributes, in recent years, product creation has placed more emphasis on technology and product technology content. In 2017, it launched a series of folding knives for its own product line.
The Han Damascus Damascus Army Knife (ordinary model) is the most representative product of the Han Dao brand in 2017. It combines both functions and technology and is highly recognized by many users. Its technology is remarkable. The brand uses its own technology to successfully apply Damascus steel to the main knife material. By superimposing it with other steels, it truly achieves a knife-making maxim for steel and greatly reduces the use of knives. Cost, become the most cost-effective product.
The main knife for the 90th anniversary of Damascus Army Knife was built using the unique technology to make this product not only have higher performance but also more collectible value.
The range of knives are various. Damascene at Han Dao is a representative of the multi-functionality and functionality of the knives series. In addition, there is also a lightweight, portable poker knives, a cost-effective python, and a high-end titanium. Alloy folding knife heavy armor, cobra and so on.
Handao Poker Knife
Handao pretender, python, runaway loli folding knife
Handao Cobra
Handao Heavy Armor Knife
At the same time not forgetting the initial heart, the survival characteristics of the classic series continue to strengthen; such as: Locke, Tiger Shark, Jungle King, etc. continue to improve and optimize more models perfect presentation.
Handoloc Tactical Knife
Handao Tiger Shark
Han Dao Mercenaries
Collection series is always hidden, Damascus small machete, gold silk antlers, Kitty knives and even tea knives series. These products that really belong to the love knife are also presented truthfully.
Handao Kitty Knife
Handao Golden Silk Antlers and Damascus Small Machete
Handao tea needles, tea knives
Depth Focus on User Experience - Handao Survival Tour
As a brand activity that focuses on the user experience in depth, “2017 Handao Survival Journey†has been recognized by leaders and outdoor players in the past six months. Han Dao’s equipment has guaranteed the travel of hundreds of players in nearly 20 teams; Inviting the team leader to share experiences and awarding a personal customized gold limited edition Locke tactical knife for the outstanding team leader.
Survival Journey - Team leader travel photo
Survival Elite Elite Gold Limited Edition Locke
The Survival Journey The Outstanding Leader Teams with Han Tao CEO Zhang Xihao and Han Dao spokesman Zhu Weiqiang
During the exhibition, Hantao exhibited a lot of exhibition booths and also attracted interviews and reports from the exhibition and social media.
Zhongxin.com interviews Han Dao brand ceo Zhang Xihao
The exhibition party invited well-known outdoor players to live in the dump site live Han Road booth display
The mannequin helped the exhibition site to be even hotter, pedestrians, stop, take a trip, take pictures...
On July 2, 2017, the Asian Outdoor Show ended successfully. At this exhibition, the Handao brand was recognized by dealers and users on the site, and made new acquaintances. They gained friendship and improved themselves. We look forward to meeting again.
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